Logo suite on white background

Use this logo in any of its three forms for most printed marketing and communications materials, corporate materials, exterior building signage, as well as television, Web and email.

Roca_2c_logo_onWhiteBackground
Roca_Grayscale_logo_onWhiteBackground
RGB_Roca_YoungMothers_logo_OnWhiteBackground

Logo suite on dark background

Use the logo when you have a dark background. If you print on a solid black field, print a rich black (see color guide).

Roca_3c_logo_onDarkBackground
Roca_1c_logo_onDarkBackground
RGB_Roca_YoungMothers_logo_OnDarkBackground

Secondary logos

ROCA MISSION STATEMENT
Roca_Mission_RGB
JOB TITLE WITH LOGO
Roca Logo Spacing Guide

Occasionally a job title must be added below the Roca logo. If so, it must be typeset in Gotham Bold (see typography guide). Text position requires a clear space based on the height of the capital letter in the word (see example “S” above in blue). Text is NOT to exceed the left edge of the “R” in Roca or the right edge of the green circle (indicated above with blue vertical lines).


Usage

To assure the quality and legibility of the logo, never reduce it to a scale smaller than specified below.
PRINT MINIMUM SIZE
Roca Print Minimum
ELECTRONIC MINIMUM SIZE
Roca Electronic Minimum

Typography

Note: Please contact Roca’s marketing office for a copy of the purchased Gotham font family.
Roca Typography Guide

Colors

ROCA PRIMARY
Color_Roca_Green

GREEN

PMS 368 Coated
PMS 368 UnCoated
CMYK - 60c 100Y
RGB - 120/190/32
HEX - 78BE20

 
Color_Black

BLACK

CMYK - 0/0/0/100
RGB - 0/0/0
HEX - 000000

 
Color_White

WHITE

CMYK - 0/0/0/0
RGB - 255/255/255
HEX - FFFFFF

SECONDARY
Color_Black

RICH BLACK

CMYK - 75c 68m 67y 90k
RGB - 0/0/0
HEX - 000000